At EarthCruiser outdoor stewardship is one of our most important missions. We support leave-no-trace, encourage conservation habits, and partner with incredibly organizations such as Tread Lightly!, an initiative we’ve been following for years. They are a national nonprofit with a mission to promote responsible recreation through stewardship programs and ethics education.
Our founder, Lance Gillies, said “EarthCruiser’s official partnership with Tread Lightly! is a very effective way we can support our customers’ enjoyment of the great outdoors for years to come. Tread Lightly!’s stewardship and advocacy of public lands is well known and I would encourage all of us in the overlanding industry to get involved in supporting their work.”
Matt Caldwell, Executive Director of Tread Lightly! said, “EarthCruiser makes some amazing overlanding units and we are excited for them to join the Tread Lightly! team as our newest Official Partner. The overlanding culture has exploded and EarthCruiser’s support will directly impact our ability to protect offroad access through stewardship and education.”
Tread Lightly! offers education and unique training and restoration initiatives strategically designed to instill an ethic of responsibility in outdoor enthusiasts and the industries that serve them. The program goal is to balance the needs of the people who enjoy outdoor recreation with our need to maintain a healthy environment. Tread Lightly!’s award-winning materials, programs and services are solutions to some of the nation’s most pressing recreation issues.
Read the announcement here.