innovation
We are EarthCruiser and this is what we do.
designed by experience
Our PERSISTENT question
Does it meet the EarthCruiser standard?
- ideation
- iteration
- implementation
- ideation
- iteration
- implementation
experience-based design
tried and true
Every design, engineering, and fabrication decision in an EarthCruiser adventure vehicle is informed by a lifetime of experience in the world’s toughest terrain. If it is part of the vehicle, it’s there for a reason. No more, no less.
Built to Last
Field tested to our EarthCruiser Standard
Designing for Power
Built to Last
Field tested to our EarthCruiser Standard
Designing for Power
learn the innovation process
Meet the EarthCruiser Standard
our approach
In the beginning we traveled. In the bush, around the world, in all conditions. We learned what a world class overlanding vehicle should look like. We used this practical experience to design and build the first EarthCruiser. We worked with engineers who are experts in their fields and could bring years of practical experience to fruition. We are engineers, designers, innovators and technicians by day, but adventurers at heart. This lifelong passion is reflected in the decisions we make as a company, where we focus our resources, and in the quality and attention to detail that goes into every vehicle. We have spared no expense or effort to ensure that anything branded with the EarthCruiser name is the best in the world – quality, durability, performance.